ABOUT US - NPD Home Furniture | Wholesale Lifestyle Furnishings



New Pacific Direct is a leading resource for on-trend and reasonably priced furniture that spans transitional design to modern styling. Founded over 20 years ago, our California-based company has grown to become a trusted resource for lifestyle design, especially in the dining, upholstery, bedroom and accent furniture categories. 


All NPD products are carefully crafted by teams of artists, craftspeople and merchandisers in factories around the world.  We carry everything from one-of-a-kind accent tables topped with reclaimed wood to best-selling barstools available in multiple finishes and fabric options. 


Our assortment is tailored to consumers who are passionate about home and lifestyle. We respond quickly to changing preferences and market demands; as the NPD collection grows, so, too, do profits for our customers and dealers. What's more, we support our vast collection with informative and inspirational resources, such as compelling ideabooks, seasonal product supplements, and a web site with real-time stocking information. 


Homeowners who prize style, value, quality and affordability will delight in NPD's furniture assortment. Learn more about how NPD can become your preferred partner for on-trend design.  

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“NPD is one of our favorite vendors. Impressive range of furnishings that are always on trend and good quality at very reasonable prices. 

To top it off, your amazing team communicates at the speed of light! It’s rare to check off all of these boxes! We love it all! ”

– Valerie P. Customer since 2016


“We love it all! the collection, the service, the price, the inventory and delivery has been consistent.   We like everything“

- Rick G, customer since 2008


“Appreciate you guys’ prompt replies and help always!  Love the new collection! XOXO”.

– Ty K, customer since 2022


“You are the best! I really enjoy working with NPD and looking to do more business with you guys!” 

– Lou R, customer since 2008


“Your inside Team is the BEST in the business” 

– Joni G, Customer since 2005


“ You’re the best! Thank you for always helping me, and for all your hard work on keeping track of all my orders” 

– Jenny C, customer since early 2020


“Great quality merchandise for the price.”

 – Jimi B, customer since early 2000


“NPD is one of my “go to” vendors for my clients. There is always a wide selection for different looks.”

 – Lisa A., customer since 2014


“Love your variety and specialization in chairs! You are one of our main go-to suppliers out of the 105 supply we use.” 

– Jill S, customer since 2015


“All the folks there at NPD are extremely friendly and helpful...a great bunch!” 

– Jim P, customer since 2010


“Probably the fastest out of our suppliers.” 

– A.C., customer since 2017


“Great products and pricing. Also appreciate the excellent customer service.” 

– Lynn E, customer since 2015


“We are very happy with the availability of and courteous and prompt customer service.” 

– Michelle R, customer since 2014